Apply to Join the Unstoppable SaaS Launch Program

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  • ​On this step, we'll collect your payment information and then submit your application. Just fill out the form and then hit "Submit Application."
  • ​Your card will not be charged now and will be stored securely with our payment partner Stripe. 
  • ​Once you've submitted your application, I'll personally review your application and make sure that you are a fit for the Launch Program.
  • ​If I feel as though you are a good fit for the program based on your application, we'll process your payment and send you the on-boarding details.
  • ​If it isn't a fit, I'll respond back with a detailed email on why and send you helpful resources.
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$2400/yr
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Testimonials From Founders in the Launch Program
Richard Launched and now at $500K ARR
Val Started, Built, and Recently Exited

Val T.

TK is world class and I will recommend it to any Founder who is looking to get direct feedback on sales, strategy, operations and marketing. TK provides great and proven frameworks to empower founders run and scale their startups.
David Built, Raised VC, and now Scaling

Kai F.

If you are starting (or about to start) a new SaaS venture based on an idea, TK's program will really help honing your distribution strategy and your plan for go about building something that people want and will pay for. His simple frameworks and processes has allowed me to focus on what's important from the get-go, and that is invaluable to getting your startup off the ground.

Virginia C.

The program teaches a proven methodology for starting a SaaS business once you have identified a simple urgent problem for a large niche market.

Puneet L.

The organization of SaaS related concepts (esp. for a SaaS amateur like me) conveyed through lecture videos & course content is amazing. Most of our unlocks were related to value prop development & strategy. After a long struggle, we are set to begin several pilots. After losing so much time on avoiding this work, this is just the beginning!

Brady S.

This program will provide you with an incredible framework and support network to build and run your go to market strategy.

Sach C.

TK's SaaS Launch method is solid and explained in no BS way. I was able to understand initial our SaaS GTM so I can design and implement it. Not just some buzzwords.

Luke B.

Inside the SaaS Launch Program -- TK precisely distills a huge amount of real-world experience into exactly the knowledge you need to act on, and excludes everything that you don't need to know or isn't battle tested.

Vladimir P.

SaaS Launch is Specific, structured, step by step guidance. Really cuts down on the wasted time trying to figure out what to do next and how to do it. It really stimulates the exchange between founders.

Vladimir P.

SaaS Launch is Specific, structured, step by step guidance. Really cuts down on the wasted time trying to figure out what to do next and how to do it. It really stimulates the exchange between founders.

Saptarshi N.

Deep diving into niches is something I knew we needed to do, but we definitely moved faster toward that thanks to the Launch program.
Your subscription to the SaaS Launch Program is $2,400 and gives you access to everything you need. AND, if you act now, here are some bonus items you'll also get...

SaaS Fundraising Training

You'll get access to a curated set of training I've crafted to help you with fundraising for your SaaS business including: How to Create a 5-Slide Golden Pitch Deck, Find the Right Angel Investors, and even How to Explore Alternative Sources of Funding.

High Performance Founder Training

The game of building startups is 50% mindset and 50% execution. You will get access to my Unstoppable Founder training program that teaches you how to adopt the habits of a High Performance Founder.

SaaS Ideas Training

Still honing in on your SaaS Idea? You'll get access to a curated set of training I've crafted to help you hone in on the right SaaS idea based on your domain knowledge and broader market trends. Armed with that clarity -- you can then stress test the idea in the market using the core Launch Program training and an Unstoppable Mini Funnel (so you don't waste months building the wrong product).

Ship Code / Close Deals Book

You'll get exclusive access to my upcoming members only book "Ship Code / Close Deals" that chronicles the exact journey I went on in start, building, scaling and exiting ToutApp.
Accelerate Your Path to Customer Insights, Product Market Fit and Predictable Revenues with the SaaS Launch Program and an Unstoppable Mini Funnel
Here's everything you get as part of the SaaS Launch Program, packed with over $20,000+ of training, frameworks, tools, and coaching to help you go from idea to traction faster for just $2,400/year:
  • ​​Unstoppable SaaS Launch Framework Training ($6,000 value): Step-by-step training to strengthen your core product loop, develop your value proposition and then build and run your Mini Funnel to attract customers in your ICP, have quality conversations, and convert to revenues.
  • ​​Unstoppable Mini Funnel Framework ($4,500 value): Deploy your mini-funnel with your Core Value Proposition in minutes to start generating quality leads and customer conversations with your ideal customers. Includes the exact questions to ask so you can convert customer conversations to revenues.
  • ​​SaaS Metrics Training and Templates ($1,000 value): Instrument your SaaS business right from the beginning. This will help you know what's working, what's broken, what to fix, and how to scale as you hit product market fit and predictable revenues.
  • ​Monthly Group Coaching Calls w/TK ($6,000 value): where I will guide you in building and executing on your Unstoppable Mini Funnel. The calls agenda includes 1on1 Hot Seats, deep dives into specific SaaS growth topics, and Q&A as you work through the program.
  • ​Private SaaS Community Membership (Priceless): where you can ask questions as you work through the program, get support in between monthly coaching calls so you never get stuck, and connect with fellow SaaS Founders so you're not going at it alone as you navigate the shawshank crawl to Product Market Fit and beyond.
  • ​BONUS SaaS Fundraising Training ($1,200 value): Learn how to fundraise for your SaaS business including How to Create a 5-Slide Golden Pitch Deck, Find the Right Angel Investors, and even How to Explore Alternative Sources of Funding if you prefer to Bootstrap.
  • ​BONUS SaaS Competitive Research GPT ($1,000 value): Run a market and competitor analysis in minutes using the right instructions so you can deeply understand the competitive dynamics in your target market and position your SaaS product to rise above the competition and win in your customer's minds.
  • ​BONUS High Performance Founder Training ($685 value): Unlock the founder habits and mindset that separate the 1% who win from the rest who burn out. 
  • ​BONUS Ship Code/Close Deals Book (Priceless): You'll get exclusive access to my upcoming members only book "Ship Code / Close Deals" that chronicles the exact journey I went on in start, building, scaling and exiting ToutApp and coaching hundreds of Founders.
This is the framework, blueprint, program, and community that I wish existed when I first started out as a first time SaaS Founder. Inside the Launch Program, you don't go at it alone anymore. We are Founders and SaaS Leaders working together to build Unstoppable Software Businesses to dominate our markets, and rise above the competition. Join us.
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30-Day Money Back Guarantee

If at ANY stage of your first month inside the program, you decide it isn't for you, I will gladly refund you your money.
Step 2: Your Payment Information
All purchases come with a 30-day money back guarantee.
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$2400/yr
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The SaaS Launch Program Gives You a Step-By-Step Effortless System to Follow to Launch Your SaaS Business and Grow Your Revenues

Frequent Questions About The Launch Program
Do I need to have a product already built to join?
Nope! This program is perfect whether you're still validating your idea, wireframing your MVP, or already have something built but no traction. We’ll help you define your Ideal Customer, test your offer, and launch a version of your product that people actually want to buy.
What if I’ve already tried launching but didn’t get customers?
Then you’re in the perfect spot. Most failed launches happen because founders skip the foundational steps — like nailing their positioning or building the wrong funnel. The Launch Program fixes that. We give you a tested playbook to launch with confidence and get your first paying users.
How much time do I need to commit each week?
Expect to commit 3–5 hours per week — and every hour will move you closer to launch. This isn’t a “watch and pray” course. It’s a step-by-step implementation system with action items, templates, and coaching to keep you moving.
What if this doesn’t work for me?
Simple: If you go through the Launch Program, do the work, and still can’t launch or get traction — we’ll work with you until you do. We win when you win. Our reputation is built on results, and we’re not going anywhere.
Is this just another course?
No — this is an execution program. You’re not buying a bunch of videos you’ll never watch. You’re getting a proven system, clear milestones, live coaching, and tactical templates to get your product launched and selling fast. This is about doing, not just learning.
I’ve already joined other programs and didn’t get results. How is this different?
Most programs teach generic advice that sounds good but doesn’t work in the trenches. This program was built by a founder who’s launched, scaled, and exited real SaaS companies. The Launch Program is tactical, focused, and designed for results — not theory.
Can I join later when I have more time or money?
You could. But every month you delay is a month you stay stuck. If you wait until it’s “perfect timing,” you’ll never launch. This program is built to save you time by giving you the exact steps to follow — and to get you paying users so the program pays for itself.
What if I’m still validating my idea?
Perfect. The first part of the program is all about validation — identifying your Ideal Customer, testing demand, and making sure you’re building something people actually want. You’ll launch with confidence knowing you’re solving a real problem.
What if I can’t afford it right now?
Ask yourself: What’s the cost of staying stuck? Of wasting months building something no one wants? This program is designed to help you shortcut the pain and finally get traction. If you’re serious about launching, this is the best investment you can make.
What if I don’t have a big audience to launch to?
You don’t need one. We’ll show you how to build a list from scratch, get your first 100 leads, and run a launch even if no one knows who you are. We’ve helped founders go from zero audience to first sales in weeks — and you can too.
Will this work if I’m outside the US?
100%. We’ve had founders from Europe, Asia, Australia, and beyond go through this program and launch successfully. The principles of launching a SaaS product work anywhere — and we show you how to adapt your launch plan to your market.
Do I get personal help, or am I on my own?
You are not on your own. You’ll get access to live coaching calls, a private founder community, and expert feedback throughout the program. This isn’t DIY — it’s guided, hands-on execution with support every step of the way.
Is there a guarantee?
Yes. We stand behind this program 100%. If you show up, do the work, and don’t get results — we’ll work with you until you do. We win when you launch. That’s our promise.
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