Are you a a SaaS Founder driving to your first $10K MRR? Then you should join my new SaaS Launch Program instead.
The Go-To-Market Program
Accelerate growth to $3M ARR and beyond with an Unstoppable Sales Funnel by following a proven step-by-step framework in building a scalable Go-To-Market machine.
  • Clarify your Ideal Customer Profile
  • ​Develop your Strategic Narrative & Manifesto
  • ​​​​Run a Broadway Show That Drives Growth
  • ​Accelerate Your Path to $3M ARR and Beyond
In the GTM program, you'll learn how to build and execute on an Unstoppable Sales Funnel to generate quality leads, increase the number of customer insights, and accelerate revenue growth for your B2B AI/SaaS business.
Join The Unstoppable GTM Program and I Can Help You Scale your AI/SaaS business to The Next Stage of Growth.
Firstly, here's what DOESN'T work (if you're just starting out): Quit Your Job, Take the Plunge, Buy A Laptop, a WeWork Membership, and then stare at a blank screen and ask.... What's my startup idea and how do I raise money as I see my savings dwindle. 

Here's also what DOESN'T work (and maybe you know this one already but have fallen into the trap like I did): hemming and hawing back and forth between committing to thriving in a corporate job vs. thinking about taking the plunge and going all in on my startup. And then looking at my savings and wondering if it's worth risking it all. And then dwindling into a state of near depression because you're stuck at an unfulfilling (albeit successful) career... and wondering: is this it?

If you've already doubled down on your SaaS business and are struggling to figure out product market fit, and struggling to figure out your GTM strategy, and struggling to figure out growth.... Here's one last thing that DOESN'T WORK (I fell into this trap too): It's easy to fall into the "I'm just ONE more feature away..." and the "If ONLY we build this then they'll buy..." trap.  What I learned is it's never that one extra feature, it's about a cohesive growth strategy.

I've been there. And then I (almost accidentally through my limited circumstances) bumped into the RIGHT way. This involved adopting an Unstoppable Mindset (as a Founder) and an Unstoppable Sales Funnel (as a company). And that changed EVERYTHING. 
OK. Now, here are the strategies that DO work (and worked for me) all of which I distilled into this Unstoppable Sales Funnel framework:

Strategy #1: Clarity & Mindset First

I learned that if I was going to start a business and scale it, I'd need to create a new identity for myself. Someone that embraced both shipping code AND closing deals. Someone that wasn't afraid to get in front of customers. How? I focused on getting crystal clear on WHY this was important to me which made it a MUST for me to shift.

Strategy #2: Build an Audience; Give Them What They Want

I learned that while I had ideas on what would make for a great startup, it only mattered if the market agreed. And so I learned that it was important to get specific about WHO I wanted to serve (my ideal customer) and build an audience with these peope... and as I did that, I learned that they would just tell me what problems they wanted solved.

Strategy #2:  Ship Code. Close Deals.

I hated "selling." But when I started to think of it as "teaching" and "educating" everything changed. I realized that I had a unique POV as a Startup Founder and that's why I built my product. And as I shared that with my audience, I was able to hear from them on how it resonated, what they cared about, and it led to me shipping code (to make the product batter) and closing deals.
In this Program: I break down building and executing on your Unstoppable Sales Funnel into 3 easy to follow steps That you Can Deploy Within 3 Weeks of Joining The Program

I'll then coach you to iterate and improve on your GTM machine over the next 12 Months.

Clarify Your Ideal Customer
The Riches Are in the Niches.

Amazon started by selling books online. Now they sell everything to everyone, everywhere.

We will follow a 29-point analysis to  define your Ideal Customer Profile and hone in on the subset of the market that is most likely to purchase your SaaS solution now so you can focus on the right market segment.
Build Your Manifesto
Lead A Movement With Your Manifesto.

Great software companies sell by teaching, leading movements and building authority with their target buyers.

We'll craft your Manifesto, your messaging, your positioning and a strategic narrative so you can explain why you do what you do and the transformative way your product solves customer problems.
Build & Run Your Sales Funnel
Ship Code. Close Deals.

Buyers only trust you when you are entering a conversation already happening in their head.

Armed with your ICP and your Manifesto, we'll guide you to mobilize your scalable Go-To-Market machine so you can generate quality pipeline, convert to revenue and accelerate your growth.
You'll Get The Training, Blueprints, Coaching & Accountability You Need To Implement Your Unstoppable Sales & Marketing Funnel

GTM Training and Blueprints

Unstoppable Sales Funnel Training

I will teach you step-by-step through my video training how to build a growth engine and an  Unstoppable Sales & Marketing Funnel.

Unstoppable Sales Funnel Blueprint

I've incorporated EVERYTHING I know about building a Go-To-Market machine into this one tracker that I'll walk you through filling out step-by-step as you work through the course.

Exclusive Training & Community

AI/SaaS Scaling Library

You'll also have access to my SOPs to build your sales process, revamp your pricing, increase NRR, raise funding, and hire the right team so you can unlock the full flywheel of growth.

SaaS Mastermind

By joining, you'll get access to my private community of other  SaaS Founders who are all building an Unstoppable Sales Funnel and GTM machine to scale their SaaS businesses.

Coaching & Accountability

Wednesday Group Call

My Wednesday Zoom calls are all about your strategy and execution. The calls agenda includes hot seats, special trainings, and Q&A as you work through the program.

1on1 Strategy Calls

During our strategy calls, we'll review your metrics, your progress, and I will give you live coaching and feedback and help you navigate the path to the next stage of growth.
Who is TK?
(and why did I create this program?)
Hi. I’m TK. I’m an entrepreneur, a business builder, and a life and business strategist. I believe that you can achieve anything through belief, discipline and an unstoppable strategy.

At Age 10 I immigrated to the United States. I always knew I wanted to be an entrepreneur, and I had plenty of fits and starts. But it wasn't until I turned 28 did I finally say "enough is enough" and I took the plunge to start my SaaS business, ToutApp, which made software for salespeople. 

At ToutApp, as a solo founder, I raised over $20m in capital from, a16z and Jackson Square, two of the best venture capital firms in the world and built it from $0 to a multi-million dollar business. And at Marketo (after selling ToutApp to them), I worked with one of the best SaaS PE firms in the world, to deliver one of the biggest and quickest SaaS transactions with its $4.75bn sale to Adobe.

Through my journey, I learned how to start, build, scale (and exit) SaaS businesses. At age 37, as I reflected on what I wanted to do next, I found that I was happiest when I was in a room full of SaaS founders building incredible businesses. This is why I took everything I've learned and distilled it down into a framework that I teach inside the GTM Program. Join our community of Founders and let's go build incredible AI and SaaS businesses. 
In the GTM program, you'll learn how to build and execute on an Unstoppable Sales Funnel to generate quality leads, increase the number of customer insights, and accelerate revenue growth for your B2B SaaS business.
Scale your B2B AI/SaaS business with the  GTM Program and an Unstoppable Sales & Marketing Funnel
Here's everything you get as part of the Unstoppable GTM Program to help you build a scalable Go-To-Market Machine and accelerate the growth of your AI/SaaS Business:
  • ​Unstoppable Sales Funnel Training where I will teach you step by step how to build and run your Unstoppable Sales Funnel to consistently build authority, an audience, and generate revenues with a scalable Go-To-Market machine.
  • ​Unstoppable Sales Funnel Blueprint that will give you the step-by-step framework to follow to build, execute and iterate on your scalable Go-To-Market machine. This GTM Blueprint will be our shared document as you implement everything inside the program.
  • ​​Unstoppable Scaling Library where you get access to SOPs to build out your sales process, revamp your pricing, increase NRR, raise funding, and even hire the right team members so you can unlock the full flywheel of growth.
  • ​​Wednesday Group CEO Calls where I will guide you in building and executing on your Unstoppable Sales Funnel. The calls agenda includes Coaching Hotseats, deep dives into specific SaaS and AI growth topics, and Q&A as you work through the program.
  • ​6x​1on1 On-Demand Strategy Sessions where we'll review your metrics and I will give you live coaching as you codify your core strategy and execute on your Unstoppable Sales Funnel to unlock predictable and scalable growth.
  • 1-Year AI/SaaS Community Membership which will give you full access to my Private Founder/CEO Community so you can collaborate with fellow Founders and CEOs who are all scaling SaaS and AI companies.

We Celebrate Our Wins With Trophies

To date, We've helped 15+ companies achieve $1M ARR, 7+ companies achieve $3M ARR and helped later stage companies add millions of ARR to their revenue base. You can view our success stories here.

Being a Founder can often feel like a lonely job. As high performers, we tend to move the goal post as we achieve goals we dreamed about. We've found that it's important to celebrate the wins (big or small) as you build companies. So -- every week, we celebrate wins big or small. And we make sure to commemorate the truly big wins.

For every inflection point that Founders reach in the business, we believe in celebrating our wins. For Founders in the program who have reached $1M in ARR, $3M in ARR and $10M (and beyond), we celebrate their milestones together with Unstoppable Trophies. 

France Hoang, CEO, Boodle Box
$1M ARR in 12-Months

Saleem Khatri, CEO, Lavu
4X'd ARR from $10M to $40M+

Join for the Growth. Stay for the Community.

Founders join the GTM Program because they want to unlock scalable growth for their AI and SaaS businesses. And that's exactly what we do with my Training and our Coaching. Having run the GTM Program for nearly 6 years, we've seen multi-year relationships grow with the Founders in the program. They originally join for the Growth. They stay for the Unstoppable Community.

To foster this community, we host Dinners and In-Person GTM Immersives across the globe where we have a critical mass of Founders.
Step 1: Your Contact Information

30-Day Money Back Guarantee

If at ANY stage of your first month inside the program, you decide it isn't for you, I will gladly refund you your money.
Step 2: Your Payment Information
All purchases come with a 30-day money back guarantee.
Item
Price
$0.00
Credit Card Number:
CVC Code:
Expiry Month:
Expiry Year:
By enrolling, you agree to our Terms of Service and our Privacy Policy.
How It Works
The GTM Program is a $22K investment exclusively for B2B AI/SaaS Founders and CEOs. If you are budget constrained, you can join the Group Coaching Tier (without the 6x1on1s) for $12K. Don’t worry, you always have the option to upgrade to the Growth Partner Tier (1on1 sessions) later. You have the option to split your program investment into two monthly payments as well.

The Unstoppable GTM Program is built on a proven framework I've battle-hardened over 20+ years and across my 3 exited SaaS businesses, and across hundreds of AI/SaaS companies that I've personally coached. 

The GTM Program isn't theory; it's a proven system for results. To date, we have helped 15 companies surpass $1M ARR and 7 companies grow beyond $3M ARR, all while helping our later-stage clients add millions to their revenue base.

Its sole purpose is to accelerate your growth. 

If that's you, the better the fit, the better the results.

You will need to complete the SaaS GTM Program application form that will ask you some important questions about you and your business.

I've specifically designed this program to create no extra work for you, but only to give you a framework to do the things you need to anyway QUICKER and without making common mistakes. By following the steps in the program and with my coaching, you'll be able to build a scalable Go-To-Market machine that helps you accelerate revenue growth.

Once I've received your application, one of two things will happen…
  • If I feel as though you are a good fit for the program, I'll send you the on-boarding details and schedule our first Gameplan call to create a roadmap for success inside the program.
  • If the GTM Program isn't the right fit for you yet, we are still committed to your success. Founders seeing the best results with this program already have revenues and are now looking to build a scalable Go-To-Market machine and drive to $3M ARR (and beyond). We will kindly let you know and direct you to the Launch Program (if you're pre-product) or the Unleash Program (if you're already past $10M ARR) depending on what is the best next step for you.
belief x discipline makes you unstoppable
All Rights Reserved 2025 © Copyright Ideal Customer Profile, LLC