B2B Go-To-Market Program
Accelerate growth with an Unstoppable Sales Funnel by following a proven step-by-step framework in building a Go-To-Market machine.
  • Clarify your Ideal Customer Profile
  • ​Develop your Strategic Narrative & Manifesto
  • ​​​​Run a Broadway Show That Drives Growth
  • ​Accelerate Your Path to The Next Stage of Growth
In the B2B GTM program, you'll learn how to build and execute on an Unstoppable Sales Funnel to generate quality leads, increase the number of customer insights, and accelerate revenue growth for your B2B business.
Join The B2B GTM Program and Learn How to Scale Your B2B Services business to The Next Stage of Growth.
Firstly, here's what DOESN'T work (if you're just starting out): Quit Your Job, Take the Plunge, Buy A Laptop, a WeWork Membership, and then stare at a blank screen and ask.... What's my startup idea and how do I raise money as I see my savings dwindle. 

Here's also what DOESN'T work (and maybe you know this one already but have fallen into the trap like I did): hemming and hawing back and forth between committing to thriving in a corporate job vs. thinking about taking the plunge and going all in on my startup. And then looking at my savings and wondering if it's worth risking it all. And then dwindling into a state of near depression because you're stuck at an unfulfilling (albeit successful) career... and wondering: is this it?

If you've already doubled down on your SaaS business and are struggling to figure out product market fit, and struggling to figure out your GTM strategy, and struggling to figure out growth.... Here's one last thing that DOESN'T WORK (I fell into this trap too): It's easy to fall into the "I'm just ONE more feature away..." and the "If ONLY we build this then they'll buy..." trap.  What I learned is it's never that one extra feature, it's about a cohesive growth strategy.

I've been there. And then I (almost accidentally through my limited circumstances) bumped into the RIGHT way. This involved adopting an Unstoppable Mindset (as a Founder) and an Unstoppable Sales Funnel (as a company). And that changed EVERYTHING. 
OK. Now, here are the strategies that DO work (and worked for me) all of which I distilled into this Unstoppable Sales Funnel framework:

Strategy #1: Clarity & Mindset First

I learned that if I was going to start a business and scale it, I'd need to create a new identity for myself. Someone that embraced both shipping code AND closing deals. Someone that wasn't afraid to get in front of customers. How? I focused on getting crystal clear on WHY this was important to me which made it a MUST for me to shift.

Strategy #2: Build an Audience; Give Them What They Want

I learned that while I had ideas on what would make for a great startup, it only mattered if the market agreed. And so I learned that it was important to get specific about WHO I wanted to serve (my ideal customer) and build an audience with these peope... and as I did that, I learned that they would just tell me what problems they wanted solved.

Strategy #2:  Ship Code. Close Deals.

I hated "selling." But when I started to think of it as "teaching" and "educating" everything changed. I realized that I had a unique POV as a Startup Founder and that's why I built my product. And as I shared that with my audience, I was able to hear from them on how it resonated, what they cared about, and it led to me shipping code (to make the product batter) and closing deals.
In this Program: I break down building and executing on your Unstoppable Sales Funnel into 3 easy to follow steps That you Can Deploy Within Weeks of Joining The Program

You'll then learn how to iterate and improve on your GTM machine over the next 12 Months.

Clarify Your Ideal Customer
The Riches Are in the Niches.

Amazon started by selling books online. Now they sell everything to everyone, everywhere.

We will start by defining your Ideal Customer Profile and more importantly hone in on the subset of the market that is most likely to purchase your SaaS solution now so you can focus on the right market segment.
Clarify Your Value Proposition
Lead A Movement With Your Manifesto.

Great companies sell by teaching, leading movements and building authority with their target buyers.

We'll craft your value proposition and a strategic narrative so you can explain why you do what you do and the transformative way your product solves customer problems.
Build & Run Your Sales Funnel
Ship Code. Close Deals.

Buyers only trust you when you are entering a conversation already happening in their head.

Armed with your ICP and your Manifesto/Narrative, we'll guide you to run your sales funnel and broadway show to attract buyers so you close deals, and accelerate your growth.
You'll Get The Training, Blueprints & Software You Need To Implement Your Unstoppable Sales & Marketing Funnel

GTM Training and Blueprints

Unstoppable Sales Funnel Training

I will teach you step-by-step through my video training how to build a growth engine and an  Unstoppable Sales & Marketing Funnel.

Unstoppable Sales Funnel Blueprint

I've incorporated EVERYTHING I know about building a Go-To-Market machine into this one tracker that I'll walk you through filling out step-by-step as you work through the course.

Exclusive Training & Community

Training Library

You'll get access to my curated library of B2B business growth training and my private podcast -- that helps you further develop your core growth strategy to further drive growth.

B2B Mastermind

By joining, you'll get access to my private community of other  B2B Leaders who are all building an Unstoppable Sales Funnel and GTM machine to scale their B2B businesses.

Software & Support

Instant Content Marketing Platform

You'll get a full 1-year subscription to the Instant Platform that is purpose built to help you implement your Unstoppable Sales Funnel.

Community Support

As you follow the training and implement everything inside the Program, you'll likely have questions. Our team will be available to answer any and all of your questions inside the Community.
Who is TK?
(and why did I create this program?)
Hi. I’m TK. I’m an entrepreneur, a business builder, and a life and business strategist. I believe that you can achieve anything through belief, discipline and an unstoppable strategy.

At Age 10 I immigrated to the United States. I always knew I wanted to be an entrepreneur, and I had plenty of fits and starts. But it wasn't until I turned 28 did I finally say "enough is enough" and I took the plunge to start my SaaS business, ToutApp, which made software for salespeople. 

At ToutApp, as a solo founder, I raised over $20m in capital from, a16z and Jackson Square, two of the best venture capital firms in the world and built it from $0 to a multi-million dollar business. And at Marketo (after selling ToutApp to them), I worked with one of the best SaaS PE firms in the world, to deliver one of the biggest and quickest SaaS transactions with its $4.75bn sale to Adobe.

Over the last 5 years, I've built a thriving B2B Services business that uses the same Go-To-Market principles I learned at the cutting edge of building SaaS companies. This is why I took everything I've learned and distilled it down into a framework that I teach inside the B2B GTM Program. Join our community of B2B Founders & Leaders and let's go build incredible businesses. 
In the B2B GTM program, you'll learn how to build and execute on an Unstoppable Sales Funnel to generate quality leads, increase the number of customer insights, and accelerate revenue growth for your B2B business.
Scale your B2B business with the B2B GTM Program and an Unstoppable Sales & Marketing Funnel
Here's everything you get as part of the B2B GTM Program:
  • ​Unstoppable Sales Funnel Training where I will teach you step by step how to build and run your Unstoppable Sales Funnel to consistently build authority, an audience, and generate revenues.
  • ​​Community Support with Team TK where you can get help and support as you implement everything inside of the training, run your Unstoppable Sales Funnel and drive growth for your B2B business.
  • ​Instant Content Marketing Platform Subscription that is purpose built to help you implement your Unstoppable Sales Funnel, consistently generate leads and pipeline, and drive revenue growth.
  • B2B Community Membership which will give you full access to my B2B Training Library and Community so you have all the exclusive resources you need to accelerate your path to the next stage of growth.
Step 1: Your Contact Information

30-Day Money Back Guarantee

If at ANY stage of your first month inside the program, you decide it isn't for you, I will gladly refund you your money.
Step 2: Your Payment Information
All purchases come with a 30-day money back guarantee.
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How It Works
The GTM Program is a paid training program, and only for B2B Leaders looking to follow a proven framework (which I've battle-hardened over the past 20 years and 3 exited businesses) to accelerate the growth of their B2B business. Is that you? The better the fit, the better the results.

You will need to complete the B2B GTM Program application form that will ask you a few questions about you and your B2B business including a great time to do a quick 15-minute call to make sure you're a fit and this will actually help you.

I've specifically designed this program to create no extra work for you, but only to give you a framework to do the things you need to anyway QUICKER and without making common mistakes. By following the steps in the program, you'll be able to build a scalable Go-To-Market machine that helps you accelerate revenue growth.

Once we've received your application, one of two things will happen…
  • If we feel as though you may be a good fit for the program, we'll get on quick 15 minute Zoom call to make sure this is the right fit and answer any questions you have, and if it's a fit we'll get you on-boarded.
  • If we don’t think we can help you through the GTM program given where you are, we will let you know kindly and will likely direct you to some helpful resources.
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